Consumer Research

Consumer Research for Product Success with Eurofins CRL

At Eurofins CRL, we recognize the pivotal role that consumer opinion plays in shaping product success. Our consumer research studies are meticulously designed to gather invaluable insights on various aspects, including product aesthetics, efficacy, marketing potential, and ease of use. By leveraging these consumer perspectives, you can elevate your product and make informed decisions that resonate with your target audience.

Tailored Studies for Specific Needs

We understand that every product and brand have unique requirements. That's why Eurofins CRL offers tailored consumer research studies, ensuring you obtain the specific information needed to enhance your product. From acceptance to efficacy, our studies uncover valuable insights that drive product refinement and optimization.

The Consumer Research Journey

• Survey Capture Procedure
• Design custom studies based on your objectives, utilizing questionnaire responses for statistical relevance.
• Enroll a recommended minimum of 30 subjects, ensuring proper insights.
• Procedure
• Implement studies under normal use conditions, spanning single-use assessments or extended usage over a number of weeks.
• Subjects receive labeled test products, usage instructions, and daily diaries for comprehensive feedback.
• Questionnaire Design
• Collaborate with Eurofins CRL experts to create effective questionnaires, maintaining subject focus with a maximum of 25 questions.
• Utilize computerized programs for direct entry and efficient response tabulation.
• Interpretation & Reporting
• Receive a detailed final report with a tabulation of responses, showcasing subject choices and percentages.
• Optional statistical analysis, including Z-tests, highlights the significance between positive and negative responses.

Your Partner in Uncovering Consumer Sentiments

Eurofins CRL is your trusted partner in uncovering consumer sentiments and driving product success. Our tailored studies, advanced methodologies, and expert guidance ensure a nuanced understanding of consumer perceptions. By working with Eurofins CRL, you gain access to comprehensive consumer insights, empowering you to make data-driven decisions that resonate with your target audience.

Partner with Eurofins CRL today and unlock the power of consumer research to elevate your product and stay ahead in a competitive marketplace.